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    My name is Wesley Atkins and I'm an Internet Marketing & Lead Generation Consultant. On ReviewBooth.com I share my ramblings & my knowledge of SEO, Affiliate, Lead Generation & Internet Marketing strategies. Follow me on Twitter @wesleyatkins
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Recent Posts

Maverick Money Makers Review

By Wesley Atkins On September 29, 2009 1 Comment

Maverick Money Makers Screenshot

About 2 months ago I signed upto an internet coaching program called Maverick Money Makers run by a very savvy internet marketing business giant called Mack Michaels.

Mack is not as well known as most of the internet marketing gurus online and that’s for a good reason. He’s not the kind of person to put out a ton of products simply to line his bank account with your hard earned money.

You see, Maverick Money Makers is a members only coaching program that encompasses all of Mack’s work. If there is something new that Mack discovers about making money online then he simply creates a step by step video to explain everything in detail and you get access to it in the club.

Most gurus would simply create a new product, orchestrate a big product launch and sucker you into buying yet another product that will gather virtual dust on your computers hard drive.

Let me say this, and I don’t ever say this lightly…

Simply Put: This is the only program you ever need to buy to learn how to make money online. It does not matter if you are a beginner or an advanced marketer there are guides that will take you by the hand at any level and help you generate a life changing income.

If your anything like me, you’ve spend $1000’s of dollars on products that you simply read and don’t follow, then you struggle to find them again in the future for reference and before you know it your expenses are getting out of control from all the products you bought..

Put an end to it now…

Maverick Money Makers has so much content all in one place, you never need another product again. Making money on the internet comes down to 2 basic principes.

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4 Surefire Ways to Get More Customers to Buy Your Stuff

By Wesley Atkins On August 21, 2009 2 Comments

You’ve got a great line of products. Great. But here’s the tricky part…

…how to get more people to buy them.

It’s every seller’s nightmare. You know, when you’re not getting enough sales even if you truly believe your market will benefit from your product. You can approach this problem in a number of ways.  Let me show you some of the easiest methods you can use so you can implement them soon and increase your sales immediately.

1. Market Your Product

Marketing is basic stuff when it comes to selling something. But there are still people who create products and expect others to simply come to them from nowhere and buy. Unfortunately, that’s not how it works. You must tell people that your product exists, and you do that through marketing. I won’t discuss marketing in detail here due to space constraints, but let me put it plainly for you.

Marketing is all about building relationships with your market, and convincing them to buy from you.

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4 Under Utilized Copywriting Techniques That Turn More Browsers Into Buyers!

By Wesley Atkins On August 20, 2009 2 Comments

You may not consider yourself a copywriter, but if you’re writing sales pages for products you sell on the internet (even through direct mail), then I’m sure you’re using different copywriting techniques to do the job.

So you’re likely familiar with creating compelling headlines, telling a story, the power of using PSs (post scripts) on your copy, and all the other basic stuff. Now here are some underutilized copywriting techniques you can use to write even more powerful copy.

Ready? Read on.

1. Closing the deal.

You’ve got the perfect headline. You’ve written a compelling story that your readers can relate to. Now what? Remember that the goal of your copy is to persuade your readers into buying your product. And so now you must close the deal.

Closing the deal is a copywriting technique that many copywriters fare poorly at. Fail to do that, and your prospects will leave the page without buying anything from you.

Here are a few quick tips on closing the deal:

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The Importance Of Split Testing

By Wesley Atkins On August 7, 2009 1 Comment

I was just in a meeting today with a company that wanted to improve their conversions on a FREE front end offer. Amazingly, the company in question has a big budget and is currently spending in the region of £30k per week on TV Advertising.

The thing that amazes me is that they never even did any split testing on the site first with PPC or their existing traffic to improve their conversion rate from a paltry 14% on a FREE offer. I won’t go into the details of the company or the offer, but for what they are offering for free, they should get well over a 14% conversion on their offer.

Anyhow, I wanted to point out to you the importance of split testing your websites pages, lead capture pages, backgrounds, layouts, buttons, whatever it may be it can be tested to improve the response rate from your visitors.

It’s amazing the improvements you can get in your conversion rates by testing the smallest of things. I recently setup an affiliate site that pre sells a popular computer software tool. On the homepage of the site I was testing how many people clicked on a button to view the affiliate offer, just by testing 3 different colours in Google Website Optmizer I got an improvement of 42% in click volume. Amazing results from just changing 1 thing on a website, and the colour of a button at that!

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Adding a Retweet Button To Your Blog

By Wesley Atkins On July 31, 2009 No Comments

Twitter is all the rage these days and until today I never utilitized the retweet button for this blog. Now at the bottom of the post you will notice the share this plugin I use and the retweet button on the right.

Twitter is the fastest growing website of all time and having this little button on my blog should increase my traffic and exposure to my posts across the twitter network.

Surprisingly, it was very simple to install. If you would like to install one for your blog you can find the full instructions and options at tweetmeme, where you can add a web button, add the retweet to your rss feed, embed it into your email and the plugins you need to add it to your wordpress blog.

If you are a bug twitter fan, I encourage you to add this button, it’s killer :-)


Making More Money With Affiliate Marketing

By Wesley Atkins On July 31, 2009 1 Comment

Whether you are using performance-based cost-per-action affiliate networks or regular pay-per-click, the trick to making more money lies in how much traffic you can attract to those offers. Internet marketers understand that is isn’t just a simple case of getting the highest earnings-per-click (EPC) offer, it’s also about understanding how to attract highly targeted traffic to these offers in large streams. If you are having a little bit of trouble generating the income you desire from affiliate marketing, think about implementing some of these traffic-generating strategies to amp up the performance and your final payout.

Article Marketing

Join several article directories and start posting targeting articles in the niche you are trying to market. This does two things, it allows you to quickly find people who might have an interest in the product or service being promoted in your affiliate offer and it also let’s you add a link in the resource section sending them back to some area where you can market them further. Just keep in mind that there are guidelines on what you can do with these articles, although making them search-engine friendly with keywords in your niche is always appreciated. Don’t overload the articles with too many keywords, instead keep them to 1% to 2% of the total content of the article. Add your link to the resource box, either to the affiliate offer (if that’s allowed) or your website and pages that offer that include that offer as a promotional link.

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Affilorama Review

By Wesley Atkins On June 29, 2009 No Comments

Mark Ling’s Affilorama is a product that has seen its way around the Internet a few times. Initially, this was priced at over $250 but since, Mark has generously made his Affilorama training available for free.

The quick history behind Affilorama is that it is not the Internets newest affiliate training program, but it is perhaps the most honest. Up until recently, this entire catalog was affiloramasubscription only, but the owner, Mark Ling has recently split the course up into a free version, alongside a subscription model for his advanced students looking for that little bit more.

After registering and receiving a confirmation e-mail, the only catch seems to be a tremendously corny name for a training program!  Affilorama features hours and hours of professionally recorded training videos which are backed with notes, software and literally everything that is needed to start building an affiliate income.

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Aweber Review

By Wesley Atkins On April 21, 2009 No Comments

Aweber is one of the most popular autoresponders available that gives you some great features to follow up on your customers to build a profitable mailling list.

An autoresponder is a little script that runs on a server which allows an unlimited amount of automatic emails to be sent to anyone to requests it. The really powerful feature of an autoresponder is that you can pre-program the script to send messages to your customer list and specified intervals.

This is essentially a very powerful way to automatically follow up on your subscribers to your newsletter or ezine.

Aweber is an autoresponder service therefore you don’t need to get involved with any programming for the script. The system is extremely simple to use you just place in your emails and set the time period to send them.

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Affiliate Commission Engine – John Reese’s New Addition

By Wesley Atkins On April 21, 2009 No Comments

Just has a email from Frank Kern to check out this new product offering from John Reese. You have to optin on the website to see a free video from John giving an overview on how he builds little affiliate sites that generate income on autopilot. The free video is good so I suggest you check it out.

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…and if I know John, this promises to be another good product that will teach you how he has amased a literal fortune on the internet.

I will keep you updated….


Google Content Network vs Search Network

By Wesley Atkins On April 21, 2009 No Comments

For years now I have always claimed how good I believe the Google content network is in driving converting traffic. Most people are afraid to test it for fear of losing money and getting no conversions as they *heard* the search network performs better.  (I’ve tested the content network in various markets, and most of them outperformed the Search network by a factor of 2-1.)

Now you can hear what Google has to say on the matter. Google recently analyzed conversions, cost, and cost-per-acquisition (CPA) on the Content Network, and compared them to performance metrics on the search network across thousands of campaigns and many geographic regions.

You can download their findings here:
http://www.google.com/ads/research/gcnwhitepaper/whitepaper.pdf

Optimizing Campaigns for the Content Network:

In this short video you will hear from 2 Google employees on how to effectively optimizing your PPC campaigns for the Content Network and how to track performance..